Mobile Data Off-Load
- Improve mobile data service and offer higher data rates
- Improve customer satisfaction
- Reduce roaming costs by targeting strategic areas
There is exponential growth in data traffic due to the popularity of applications, mobile videos and social networking. A tendency exists for the increased usage to be in busy areas where people congregate. This creates an unbalanced distribution of service demand throughout the network, and traditional macro networks cannot accommodate the demand growth timely and cost effectively.
Small cells can be placed specifically in high-traffic data usage areas to accommodate the high demand and provide relief for the macro network. Small cells offload the data from the macro network by serving the data usage in the high-traffic areas and ultimately balancing the coverage requirements for the macro network.